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strategic communications

project management

media relations

public affairs

message development

Latino outreach

campaign management

crisis communications


What we do

ALZA Strategies is a full-service
public affairs strategy firm.

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  meet our team
Roger SalazarPresident
Hilary McLeanPartner
Olivia AskinsAccount Manager
Julia MarianoAssociate

Media Relations Updates

Public affairs campaigns can be complex. At ALZA Strategies, we have the experience and skills necessary to lead you through the intricate process of crafting a public affairs campaign from the ground up.

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@alzastrategies @alzamedia
3 months ago
ALZA Media Relations Update: June 19, 2020

Today's ALZA update: A recent PPIC report examines California’s pace in completing the 2020 #Census with the impact of COVID-19. For the update: https://conta.cc/3hJ9wVo

3 months ago
ALZA Media Relations Update: June 12, 2020

Today's ALZA Update: Two recent Public Policy Institute of California studies show that pandemic-related job losses have a greater impact on those with little or no higher education compared to those ... See more

3 months ago
ALZA Media Relations Update: June 10, 2020

Today's ALZA Update: A survey by the Global Strategy Group and The Education Trust examines the impact of #COVID19 on college students. Read our update here: https://conta.cc/3herdvN

3 months ago
ALZA Media Relations Update: June 5, 2020

Today's ALZA Update: A survey by @PPICNotes examines the impact of #COVID19 on vote-by-mail efforts, @GavinNewsom's approval rating, and public perceptions about state issues.
Our update: ... See more

3 months ago

We are thrilled to congratulate our associate Julia Mariano on her graduation from Sacramento State. Julia’s virtual graduation ceremony will be celebrated tomorrow. Julia is a huge asset to ALZA ... See more

3 months ago

By taking the #2020Census we can reshape our communities for a brighter future for over the next 10 years. There’s 3 quick & confidential ways to participate:

1. Visit http://my2020census.gov
2. Call 844-330-2020
3. Or complete a paper form, instead!


"If you're not counted, you don't exist." @NorCalCensus and @SacramentoCounty have been conducting outreach to ensure all communities are counted.

Learn more about their creative outreach tactics in the story from the @sacbee_news below πŸ‘‡


The 2020 Census will conclude on 9/30. Before that time we need everyone in our communities to be counted so we don't miss out on critical funding. 5 minutes of time will impact our state for the next 10 years so participate in the Census today! Lhttps://bit.ly/3i8II00

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