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strategic communications

project management

media relations

public affairs

message development

Latino outreach

campaign management

crisis communications


What we do

ALZA Strategies is a full-service
public affairs strategy firm.

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  meet our team
Roger SalazarPresident
Hilary McLeanPartner
Olivia AskinsAccount Manager
Marissa SaldivarAssociate

Media Relations Updates

Public affairs campaigns can be complex. At ALZA Strategies, we have the experience and skills necessary to lead you through the intricate process of crafting a public affairs campaign from the ground up.

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@alzastrategies @alzamedia
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2 years ago
ALZA Media Relations Update: June 19, 2020

Today's ALZA update: A recent PPIC report examines California’s pace in completing the 2020 #Census with the impact of COVID-19. For the update: https://conta.cc/3hJ9wVo

2 years ago
ALZA Media Relations Update: June 12, 2020

Today's ALZA Update: Two recent Public Policy Institute of California studies show that pandemic-related job losses have a greater impact on those with little or no higher education compared to those ... See more

2 years ago
ALZA Media Relations Update: June 10, 2020

Today's ALZA Update: A survey by the Global Strategy Group and The Education Trust examines the impact of #COVID19 on college students. Read our update here: https://conta.cc/3herdvN

2 years ago
ALZA Media Relations Update: June 5, 2020

Today's ALZA Update: A survey by @PPICNotes examines the impact of #COVID19 on vote-by-mail efforts, @GavinNewsom's approval rating, and public perceptions about state issues.
Our update: ... See more

2 years ago

We are thrilled to congratulate our associate Julia Mariano on her graduation from Sacramento State. Julia’s virtual graduation ceremony will be celebrated tomorrow. Julia is a huge asset to ALZA ... See more

2 years ago

Across the state, more than half of bachelor’s degrees awarded to Latinx students are earned at the CSU.

Learn more about programs at @CSUCI and @CSUF that are being recognized by @EdExcelencia for promoting Latinx student success: http://bit.ly/3xJRBHL

Sports betting: What to know about California gambling - CalMatters https://calmatters.org/explainers/sports-betting-california/

Thank you @lpa_sacramento and interns for hosting the 2022 Capitol Connections event. The esteemed panelists @WonnacottS, Becky Beland McNaught, @XavierRoque9, and @CColeman_Cities had many great insights for up-and-coming professionals!

#CWtop100 #46. @CaliforniaBIA is the principal voice in Sacramento representing home builders, contractors, architects, designers, and more, and their head is @DanDunmoyerCBIA, who is at the center of the high-pitched debate over housing.


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